If you are in online marketing, I’m sure you have heard of conversion rate optimization (CRO). It has been a buzz word for several years, yet even with its huge potential impact on increasing website sales, it still pales in comparison to exposure about SEO. Pretty sad right?
Therefore this is a ‘call-to-action’ to all online marketers (couldn’t resist the pun!) for some superhero-like love to spread the word about the huge benefits of CRO!
Some Shocking Facts About the Growth of ‘CRO’
Before we get to the great quotes, here is some background about why CRO needs some superhero love to make it more popular.
Even though the ‘conversion rate optimization’ phrase is now often used and understood, there are some shocking findings about the CRO abbreviation for it:
– The keyword ‘CRO’ has very few relevant results in first 3 pages of Google results
– Google keyword search volume for CRO remains much lower than SEO
– Google trend for CRO stays very low in comparison to SEO
Even with many great experts waving the CRO benefits flag (like Peep Laja, Chris Goward, Brian Massey, Tim Ash and Bryan Eisenberg) sadly the word just isn’t spreading quick enough to people working with online businesses.
Those online businesses are certainly missing out! So to help everyone spread the word, I have created a list of the best quotes about the benefits of CRO, and some to highlight that many businesses have a CRO problem.
CRO Success Quotes
Let’s help spread the word about the benefits of CRO to all online businesses, and let them know that doing SEO isn’t the only way to increase sales! Here are some of the best CRO success quotes and results for you to share in your articles and presentations:
Please help spread the word about the benefits of CRO by tweeting those quotes and stats, or sending them to friends who work for websites.
Hopefully we can get much more exposure to small businesses in particular and make them realize more than just SEO is needed to increase sales!
Other CRO Quotes and Stats
On the flipside, its important to let online businesses know they probably have CRO problems and a low conversion rate.
Many business do not even realize they have a conversion rate optimization problem, let alone know they need to do CRO! Therefore, here are some quotes to tweet and help businesses understand they have a problem with their website:
Any online business who is serious about increasing sales and making more revenue on their website should be doing CRO, not just SEO.
Please help spread the word by tweeting the stats and quotes, and sharing this article. Thanks so much, and for all the CRO experts who have been helping so far!