Posted in Win At Web Analytics on Aug 14th, 2008
Bounce rate is usually one of the most powerful metrics to monitor for pages on your website. And when I mean bounce rate, I mean the percentage of people who arrive on a page, and leave immediately (or as Avinash Kaushik so nicely put it - ’they came to your website and puked’). Its a great way of identifying which [...]
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Posted in Win At Web Analytics on Jun 18th, 2008
Given that the web analytics field is growing at a pretty fast pace, I thought for my next in my series of ‘Win at Web Analytics’ it might be interesting to talk about some of the habits/traits that great, successful web analysts should have. So if you are new to web analytics, or trying to get [...]
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Posted in Win At Web Analytics on May 14th, 2008
So you have some great ideas to test to help improve your website. Perhaps you want to test having a new page or site section for your website. The first step is to design a simple website wireframe (here is a good intro to website wireframing) for your idea. Problem is, you probably have limited design knowledge or [...]
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Posted in Win At Web Analytics on Apr 30th, 2008
Imagine being able to walk into a regular store, say what you are looking for, and have everything related to what you are looking for brought to you instantly for you to choose from. That would be pretty amazing right? This is obviously pretty much impossible to do in real store, but very easy to [...]
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