Posted in Book Reviews, Website Optimization on Oct 31st, 2008
While you can get some great information about website optimization from blogs, and pick up some great ideas for helping to improve your websites and their visitors experience (like from Future Now), its still no real substitute for some in-depth reading and learning. Over the last few months I have finally got some time to read some excellent [...]
Posted in Book Reviews on May 20th, 2008
Its tough to get an education on web analytics – not like you can just go and get a bachelors in it very easily. Other than keeping up with the best web analytics blogs, I get a lot of my education from reading web analytics related books – I am always reading the latest. Recently, I read one [...]
Posted in Book Reviews on Mar 17th, 2008
Sorry Seth, I have to admit – I have never managed to convince myself to jump on the Seth Godin bandwagon and read one of your books. But at the recent Omniture Summit, your frank, funny and revealing keynote session, all about the ‘New Marketing’ had my interest peaked. But I still didn’t think I would [...]
Posted in Book Reviews, Web Analytics on Sep 29th, 2007
I have just finished reading one of the most intriguing web analytics books I have ever read. And don’t let the title fool you. ‘Web Analytics – An Hour a Day’ by Avinash Kaushik sounds like it’s a beginners book (that’s the reason I hadn’t read it sooner), but its actually one of the most [...]
