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My name is Rich Page. And I am a self-confessed website improver junkie.
I live, sleep and breathe the world of websites and how to improve them. I have a strong passion for web analytics and have many years of experience in it, and from the insights I create from them, it helps me to optimize and improve websites further. I also have a website usability background that helps me to understand and optimize websites better, and wrote a thesis on common website usability errors.
I am also excited to say that I am in the process of co-authoring the 2nd Edition of Tim Ash’s very popular ‘Landing Page Optimization’ book.
On this site you will find many website optimization & analytics insights, posts and services:
- website optimization tips (including my new free website improvement ebook)
- website optimization services (brand new services to help improve your website)
- web analytics tips (including my ‘Win at Web Analytics’ series)
- interviews with web analysts (my ‘Web Analytics Guru Interviews’ series)
- plus lots more web analytics and online marketing posts.
I love improving websites so much, that I recently decided to get certified in Landing Page Optimization. Here’s my certificate to prove my passion:
I also love the new phenomenon of online social networking and web usability. I also love the basics (or not so basics) like SEO, PPC, email marketing and blogging. Basically anything related to internet marketing. This knowledge really gives me a unique angle compared to most web analysts and website optimizers.
So who am I? I am originally from England, spent 6 years living in San Diego, where I got my masters in Information Technology from University of San Diego, and now live and work in Hollywood as Web Analytics Manager for a major fortune 500 media company. Over the last few years I have optimized many websites through my services on here, from ecommerce sites, to smaller sites like service orientated sites and blogs.
Through 10 years of my web career I have been a web analyst and completely redesigned and improved corporate websites using analytics (including quadrupling leads and sales for Z57.com), designed and launched an e-commerce platform for two major products at Z57, and worked for Gartner as an associate web analyst.
My Biography/Resume
I am a website optimizer and web analyst with over 8 years experience improving websites, with strong knowledge in website usability and online marketing. Backed with a Masters of Science in Information Technology and a member of the web analytics association.
–Work Experience–
Web Analytics Manager (fortune 500 company)
Oct 2007 - Current
Web Analytics/Experience Manager, Z57 Internet Solutions
July 2005 - Sept 2007
Responsible for web analytics, internet marketing, web optimization, email marketing & business strategies for Z57.com and other Z57 web entities.
Chief Marketing/Usability Analyst, PageTesting.com
Feb 2004 - June 2005
Conducted web usability reports for client websites and internet marketing.
Web Developer, University of San Diego (Part Time while studying)
Sept 2002 - Dec 2003
Programmed and developed several projects for University of San Diego.
Web Analyst, Ellipsis Media
Nov 2001 - July 2002
Analyzed & produced business requirements for Ellipsis Media’s websites.
Web Business Analyst, Gartner Group
June 1999 - Apr 2001
Created business requirements and analysis for new Gartner web iniatives.
Web Designer/Marketing Assistant, Naxt Limited
January 1999 - May 1999
Assisted with the design and marketing of online shopping startup company.
–Education–
Masters of Science Information Technology, University of San Diego
Sept 2002 - Dec 2003
Bachelors of Management, Royal Holloway University of London
Aug 1995 - July 1998
2 Responses to “About Me”







Quote;
“Any other reasons why you set it up? Actually yes. Having ‘page’ in my name, its impossible to find myself when I google myself. Which always annoyed me,”
I too have problems getting errr page rankings. not knowing very much about the thing doesn’t really help, and it is hard getting good advice. Interesting reading, Thanks.
Cheers,
Rich Page
http://www.richard-page.com
Cool site Rich. I see big things for this site!