May 14th, 2008 by Rich Page
So you have some great ideas to test to help improve your website. Perhaps you want to test having a new page or site section for your website. The first step is to design a simple website wireframe (here is a good intro to website wireframing) for your idea. Problem is, you probably have limited design knowledge or skills (and no, MS Paint doesn’t count 
), or your designers may be too busy because they are knee-deep in another more important project. All to familiar right? Continue Reading »
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May 6th, 2008 by Rich Page
Omniture. They are the leaders in web analytics and testing tools. They do have some amazing products (which I use daily), but it looks like even they could be practicing what they preach a little more. But why? Continue Reading »
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May 5th, 2008 by Rich Page
Here is this week’s link loving from me - the most interesting blog posts I have read this week. Oh, and if you take a look on the right hand side of this blog, you will see I set up MyBlogLog on here, so you can see the other cool cats who read this blog, and join my community.
Google Analytics 3.0 - My Speculation
Some interesting speculation from Stephane Hamel about whats could to be in the next version of Google Analytics!
Are You #1 in Google? It Doesn’t Matter
I really agree with Darrell Long’s article here - too many marketers simply think that getting to the top spot in Google is all you need. Wrong!
SuggestionBox.com Launched
I think this new web company is destined for great things - just look at the recent success of Starbucks own suggestion/feedback site (mystarbucksidea.com)!
Amazon Ups Custom Review Usability
The pioneers in online retailing take another great step in the right direction! Other online retailers should follow these changes!
The Action Dashboard (An Alternative to Crappy Dashboards)
I couldn’t agree more with Avinash’s viewpoint on creating insightful dashboards - there are way too many ‘reporting squirrels’ out there!
TomCruise.com (crazy self-promoting website of the week ever)
Can You believe Tom Cruise? His new site is one of the most ridiculously self-worshiping websites I have EVER seen. I think I just puked in my mouth. And they say he’s crazy? Never…
Oh, and heres another shameless plug to join my community… getting the hint? 
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Apr 30th, 2008 by Rich Page
Imagine being able to walk into a regular store, say what you are looking for, and have everything related to what you are looking for brought to you instantly for you to choose from. That would be pretty amazing right? This is obviously pretty much impossible to do in real store, but very easy to do at online store. So why do so few websites still not offer site searches, and the ones that do, often fail to provide a good search experience for the visitor - and worse still, fail to analyse the secrets of customer insight that are revealed by offering a site search. So with this latest edition of Win at Web Analytics, I am going to discuss why you need a site search, your options to set one up, and what you should be analysing with the data to get true visitor insight. Oh, and don’t confuse site search with search engine traffic! So lets get started… Continue Reading »
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Apr 29th, 2008 by Rich Page
Okay I lied, creating and using great Excel charts won’t necessarily get you a pay rise, but it can certainly help influence your boss and increase your chances of getting an extra chunk of change in your pocket each year! Especially if you are a web analyst or internet marketeer, as most of the reporting you do will end up in an excel chart - so make them the best you can!
So I got together a great collection of links from across the web, and books to read to help you get that raise. Follow these and pretty soon everyone in your office will come to you as the excel expert too! Continue Reading »
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Apr 21st, 2008 by Rich Page
It seems my feed reader seems to grow by the day - I am constantly finding new great blogs (ReadWriteWeb is my newest find). So here is a list of my favorite recent posts from the world of web analytics and marketing… enjoy! Continue Reading »
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Apr 17th, 2008 by Rich Page
Net neutrality. You may have heard that term mentioned a few times lately on the internet. Sounds way too boring though right? Yep - I too was one of those people. Until I recently stumbled upon a website devoted to this subject. Let me tell you. This could affect every one of you that are using the internet right now. Even me. In a really BAD way… ready for a shocker? Continue Reading »
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Posted in Ramblings | 3 Comments »
Apr 14th, 2008 by Rich Page
For this edition of Website Review & Rate, I thought I would get a little geeky and review probably the biggest tech blog on the internet - TechCrunch.com. I have been reading TechCrunch in my feedreader every day the last few years now, and let me tell you, its addictive. So, I think most people would agree, their content is fantastic, but how good is their actual website? Lets put it this way, it could certainly use a makeover… so lets get started with the review! Continue Reading »
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Apr 9th, 2008 by Rich Page
Okay. Relax, and grab a cup of coffee (or pot) or your favorite beer (or 6 pack) or glass of wine (or bottle). Because you are going to be here for a while!
I have gathered together a pretty big list of all the more interesting web analytics videos I could find on the internet! I have categorized them into different types - the basics, advanced, and general commentary. Hope you get as much use out of them as I have. And yes, Avinash Kaushik is pretty much a movie star - he seems to be in so many of the videos on this list! Anyway, enjoy…. Continue Reading »
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Apr 5th, 2008 by Rich Page
There is a new craze thats beginning to sweep the nation - Chumby! But just what exactly is a Chumby? It’s a rather cool compact consumer wireless internet device. About the size of a coffee cup, and has a 2.5 inch touch screen, you can get all kinds of cool info and widgets on it - MySpace, weather, traffic, news, Facebook, email, Flickr photos etc. Basically you name it, and you can use it for it. I don’t own one yet (subtle hint? hehe), but I thought Chumby.com would be a great candidate for my website Review and Rate series. So here we go - just how good is it for potential buyers and owners? Read on and find out… Continue Reading »
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